Social Media Campaigns

"Social media tools" are systems designed to enable social interaction through sharing and collaborative information creation in a variety of formats.

Social Media Campaigns.

"Social media tools" are systems designed to enable social interaction through sharing and collaborative information creation in a variety of formats. They enabled the publication of content by anyone, lowering practically zero the cost of production and distribution to long tail - before this activity was restricted to large economic groups.

They cover various activities that integrate technology, social interaction and the construction of words, photos, videos and audios. This interaction and the manner in which the information is presented depends on the various perspectives of the person who shared the content, since this is part of their history and world understanding.